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PainCare Advertising Campaign



Client: PainCare
Project: Photograph patients for advertising campaign

PainCare invited several patients to their office to talk about their experiences for a radio, television and print advertising campaign. I was employed to capture headshots of each patient. Working within a limited time frame of about 5-10 minutes per individual, I put each of them at ease to capture a natural, relaxed portrait to convey the sense of relief and improved quality of life from the relief of their chronic pain.